Construction and technical trades Kitchens and bathrooms
Marketing for kitchen and bathroom fitters.
Your customer has already seen a hundred kitchens on Instagram. Not yours yet.
01 How your customer searches
How your customer looks for a kitchen or bathroom fitter.
Your customer types “bespoke kitchen”. Two competitors are above you. Not because they work better, but because of these four things.
- 01 No photos of your own. Your customer can't tell you apart from the other four.
- 02 No video. For a €20,000 project, your customer wants to see who's coming.
- 03 Facebook has gone quiet. Your last post is from 2023. Is that firm still around?
- 04 Not found. Not in Google and not in ChatGPT.
bespoke kitchen
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Competitor 1
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Competitor 2
- More results 04
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Your business This is you
- No photos Own photos 01
- No video Video 02
- Last post 2023 Last post this week 03
After 12 weeks your customer sees your work. Your own photos, a film of the job and a post from this week. Your name is at the top.
02 What we see among kitchen and bathroom fitters
4 things we see among kitchen and bathroom fitters.
From projects we filmed and kitchen and bathroom fitters we spoke to.
- 01
Your customer has already seen a hundred kitchens.
On Instagram, on Pinterest, at the big chains. Yours is among them, or it isn't.
We put yours in front of them.
- 02
A bathroom means builders in the house.
Two weeks without a shower. Your customer wants to know who's coming into their home and whether it'll be done on time.
Your film tells them for you.
- 03
The chains advertise. You don't.
Every week your customer gets a leaflet from the big kitchen showroom. Your name, they never see.
In their area, they will. Every month.
- 04
Your finish is the difference. Nobody sees it.
A grout line, a seam, a drawer that closes without a sound. You can't see that in a chain's photo. You can in a film of your work.
We film that up close.
03 Do the sums
The Groei plan pays for itself from 2 extra projects a year.
Groei is our middle plan: €899 a month in the first year, €7,888 a year on average over three years. At a margin of €5,400 per project, that is 1.5 projects. We round up.
2 extra projects
a year
- J
- F
- M
- A
- M
- J
- J
- A
- S
- O
- N
- D
That's 1 every 6 months. Every project above that is yours.
How we work it out
- What Groei costs, on average a year. 11 × €899 in year 1 (the first month is free), 12 × €649 in year 2 and 12 × €499 from year 3, divided by 3: €7,888.
- What a project brings you. What you keep per project, after materials and hours: here €5,400. You enter your own figure in the calculator.
- The division. €7,888 ÷ €5,400 = 1.5. Rounded up: from 2 extra projects a year, Groei has paid for itself. Everything above that is profit.
Example with a margin of €5,400 per project. This is an example, not a promise: what it comes to for you, we work out together.
04 Plans
Your price drops every year.
In the first year we build everything. After that we maintain it, and that's why you pay less.
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To get started
Zichtbaar
€ 499 a month
- Filming at your place 1× a year
- 7-page website
- Google profile managed
- Hosting, maintenance and report
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Most chosen
Groei
€ 899 a month
- Filming at your place 3× a year
- 14-page website
- 6 social media posts a month
- Google Ads and AI optimisation
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Everything
Vol Gas
€ 1,599 a month
- Filming at your place 6× a year
- 12 social media posts a month
- Full branding and house style
- Your reviews answered
- No set-up fee
- You pay nothing to start.
- 36 months, fixed price
- Your price is never indexed.
- First month free
- Pay yearly and you pay 11 months in year 1.
0% on your advertising budget. Every euro goes to Google. Managing it is in your monthly price.
All prices per month, excluding VAT. Every plan also comes as an online shop.
Which plan suits you?
05 Questions
What kitchen and bathroom fitters ask us.
I'm up against the big chains. Can I win?
Not on price. On what they don't show: your finish, your team, the customer who has a shower again after two weeks. We film that up close.
Can I show my customer's kitchen?
With their agreement. We ask, so you don't have to. Most customers are proud of their kitchen.
I do kitchens and bathrooms. One page or two?
Two. Your customer searches “bathroom renovation” or “bespoke kitchen”, never both at once. Each page gets found on its own.
What does it cost exactly?
Zichtbaar costs €499 a month in year 1, Groei €899 and Vol Gas €1,599. Your price drops every year. There is no set-up fee, and your price is never indexed. All prices exclude VAT.
How long before I'm online?
Twelve weeks. In that time we ask for 1 hour at the start, and you check everything once. We do the rest.
Does a competitor do worse work, but show it better? They won't take another project from you.
06 Free audit
Request your free audit.
In twenty minutes we show you how you stand online against your two nearest competitors.
- 01 You leave your details. 2 minutes.
- 02 We call you within 1 working day. You choose when we come by.
- 03 We come by with your audit. Then you decide, with no obligation.
What happens now?
- Today You'll get a confirmation in your inbox.
- Within 1 working day We call you on the number you gave.
- Then We come by with your audit. Then you decide, with no obligation.
Pick a time now: Book a meeting
Rather meet first? Book a meeting
We'll call you back.
Leave your number and choose a time that suits you.