0800 7 65 63 Free audit

Sectors Grounds maintenance for businesses

Marketing for grounds maintenance.

Your customer is a business, a property manager or a council. They're looking for a tree surgeon, a grounds crew or a pest controller. Before they sign, they want to see your work and your references.

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01 How your customer searches

How your customer looks for a tree surgeon.

Your customer types “tree surgeon Ghent”. Two other firms are above you. Not because they prune better, but because of these four things.

  1. 01 No photos of your own. Your customer can't tell you apart from the other firms.
  2. 02 No video. Your team works on your customer's grounds. They want to see who's coming.
  3. 03 Facebook has gone quiet. Your last post is from 2023. Is that firm still around?
  4. 04 Not found. Not in Google and not in ChatGPT.

We name your competitors

tree surgeon Ghent

  1. Competitor 1

    Tree service · 4.9 ★★★★★ (63)

    Video · 41 photos

  2. Competitor 2

    Tree service · 4.8 ★★★★★ (38)

    Video · 27 photos

  3. More results 04

  4. Your business This is you

    Tree service · 4.2 ★★★★★ (3)

    • No photos Own photos 01
    • No video Video 02
    • Last post 2023 Last post this week 03

After 12 weeks your customer sees your firm. Your own photos, your team up the tree and a post from this week. Your name is at the top.

02 What we see at grounds firms

4 things we see in your sector.

We read the websites of 20 firms in tree surgery, grounds maintenance and pest control.

  1. 01

    Your customer wants to see how you work.

    Your team climbs and saws above your customer's car park, next to their staff. Before they sign, they want to see how that goes. None of the 20 websites shows a film of the work.

    We film your team at work, from the climb to the clear-up.

  2. 02

    Your customer asks who you already do this for.

    A business or a council wants to see references, and a tender asks for them. 17 of the 20 websites name no business or council as a customer. Without references, only the price counts.

    Your website gets a page with your references, each with photos of the work.

  3. 03

    Your customer wants a contract, not a one-off job.

    A business wants its grounds, its trees or its pest control under contract. With a set schedule and a price per year. 8 of the 20 websites show a contract or a yearly plan. Of the 9 tree surgeons among those 20, none do.

    Your website gets a page for your contracts: how many visits a year, and what's included.

  4. 04

    Your customer compares the stars before calling.

    In Google, the firms in their area are listed one under the other, with their reviews. 16 of the 20 websites have no review and no word from a customer.

    We manage your Google profile and put your reviews on your website. You ask for one after every job.

03 Do the sums

The Groei plan pays for itself from 8 extra contracts a year.

Groei is our middle plan: €899 a month in the first year, €7,888 a year on average over three years. A maintenance contract leaves you €1,000 a year.

8 extra contracts
a year

  1. J
  2. F
  3. M
  4. A
  5. M
  6. J
  7. J
  8. A
  9. S
  10. O
  11. N
  12. D

That's 8 a year. Every contract above that is yours.

How we work it out
  1. What Groei costs, on average a year. 11 × €899 in year 1 (the first month is free), 12 × €649 in year 2 and 12 × €499 from year 3, divided by 3: €7,888.
  2. What a maintenance contract brings you. What you keep each year from one maintenance contract, after wages and your costs: here €1,000. You enter your own figure in the calculator.
  3. The division. €7,888 ÷ €1,000 = 7.9. Rounded up: from 8 extra contracts a year, Groei has paid for itself. Everything above that is profit.
Check it with your own figures Book a meeting

Example with €1,000 per maintenance contract a year. This is an example, not a promise: what it comes to for you, we work out together.

04 Plans

Your price drops every year.

In the first year we build everything. After that we maintain it, and that's why you pay less.

  1. To get started

    Zichtbaar

    € 499 a month

    • Filming at your place 1× a year
    • 7-page website
    • Google profile managed
    • Hosting, maintenance and report
    All about Zichtbaar

  2. Most chosen

    Groei

    € 899 a month

    • Filming at your place 3× a year
    • 14-page website
    • 6 social media posts a month
    • Google Ads and AI optimisation
    All about Groei

  3. Everything

    Vol Gas

    € 1,599 a month

    • Filming at your place 6× a year
    • 12 social media posts a month
    • Full branding and house style
    • Your reviews answered
    All about Vol Gas
No set-up fee
You pay nothing to start.
36 months, fixed price
Your price is never indexed.
First month free
Pay yearly and you pay 11 months in year 1.

0% on your advertising budget. Every euro goes to Google. Managing it is in your monthly price.

All prices per month, excluding VAT. Every plan also comes as an online shop.

Which plan suits you?

Book a meeting Compare the three plans

05 Questions

What grounds maintenance firms ask us.

Your question isn't here? Call us.

0800 7 65 63

Monday to Friday, 8:30 to 17:30.

My customers are businesses and councils. Do they really look on Google?

Yes. A business or a property manager looks at your website, your references and your reviews before asking for three quotes. A council chooses on the specification, not on an ad. But your references and certificates on your website do back up your bid. We don't promise tenders.

In the season I'm up a tree from morning to night. Who makes those posts?

We do. Three times a year we film your team at work. From that we make your posts for the months after. You approve them in a few minutes. Every month you get a report in plain language.

I have enough work. What good are more requests?

Then you choose different work, not more work: contracts instead of one-off jobs, in the area you want. The calculator shows after how many extra contracts Groei pays for itself. If your diary is full, we aim your website and your ads at contracts.

What does it cost exactly?

Zichtbaar costs €499 a month in year 1, Groei €899 and Vol Gas €1,599. Your price drops every year. There is no set-up fee, and your price is never indexed. All prices exclude VAT.

See the three plans or work it out.

How long before I'm online?

Twelve weeks. In that time we ask for 1 hour at the start, and you check everything once. We do the rest.

How the twelve weeks go.

Call us: 0800 7 65 63 Book a meeting

Does a competitor down the road do worse work, but show it better? You won't lose another customer to them.

06 Free audit

Request your free audit.

In twenty minutes we show you how you stand online against your two nearest competitors.

  1. 01 You leave your details. 2 minutes.
  2. 02 We call you within 1 working day. You choose when we come by.
  3. 03 We come by with your audit. Then you decide, with no obligation.
0800 7 65 63 info@salesmakers.be Moutstraat 66 bus 601, 9000 Gent · on Google Maps Prins Boudewijnlaan 24C, 2550 Kontich · on Google Maps VAT BE 0537.365.350

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